DWCo. Show Season 3 launches in January
Market researcher Dr. Sarah Mittal joins us to discuss the science of brands.
DWCo. Show Season 3 is all about brand leadership – and the actions you can take today to move the needle and become a brand leader in your organization.
We’ve lined up a roster of expert interviews on key branding topics like video, research, design, and digital marketing. These 12 episodes will help you reconsider how your brand will look, talk and, act in the changing decade ahead.
We started DWCo. Show as a livestreaming conversation with our friends, partners, and clients during the pandemic. Since then, it has grown into a community that includes show contributors like “Supersubscriber” Chuck Greeson, a 24-hour radio station, and a dive into the world of branding that goes deeper than the latest trendy tactics. That was always our intention – no artifice. We hope you will keep up with us and join our conversation. We are grateful for your support and friendship.
Kent Barnds shares how he uses Grateful Dead business practices into admissions.
That’s why you might have noticed DWCo. Show is unlike any “content” created by a higher ed branding firm – we’ve done the research and our experience shows us the future of marketing is more immediate, live, and real. In short, we’re doing something fun and worthwhile, and we’d like you to share in it along with us. DWCo. Show airs live on our social media channels (Facebook, Twitter, YouTube) Wednesdays this fall. You can also hear the audio version as a podcast – if you subscribe, you’ll keep up-to-date and never miss and episode.
Darren White is the co-host of DWCo. Show and principal consultant for D. White & Co. He works with higher education to better assess, articulate, and activate their brands.
