Strategy, training and execution make or break your brand. How is your team doing?
For many colleges and universities, the old message – that college is a time of exploration and self-reflection – is no longer an economic reality for students. Simply getting a bachelor’s degree will not exclude students from the workforce’s hurdle, even in great times. It’s important that you are talking substantively about how your university differs or excels in areas that supplement the classroom experience.
If you are not actively educating your campus partners on how to work with your office, how to use your brand or any other key issues facing your office, then you are losing ground. How much of your day do you spend babysitting helpless campus partners or fixing problems that just seem to keep popping up? This is the symptom of an untrained campus.
Normally, we'd define the problem, give you a handful of steps to fix the problem and wish you good luck, but, I’m going to come clean; This time, we’re not going to give you any steps. D. White & Company just wants to fix that problem for you by getting the little stuff off your desk so you can do the real work.